The KEY to Maximizing Your Probate Sale | San Diego

Pricing a home right from the start is one of the most important decisions you’ll make when selling a probate or trust property in San Diego.

We share how pricing just above a key threshold (like $800,000 instead of $799,000) can cut out a huge pool of buyers. On the other hand, pricing at or just below market value brings in more buyers, creates competition, and often leads to a bidding war that drives the price up. Overpricing also means your home sits on the market longer, which can make buyers think you’re desperate and encourage lowball offers.

We also talk about the hidden costs of holding onto a property, mortgage payments, higher property taxes, and ongoing maintenance all add up. We also share a real story of a client who wanted to price high, but after following our advice, sold for more than they hoped thanks to a smart pricing strategy.

The key is to work with a professional who understands the market and can help you set a price that attracts buyers and maximizes your estate’s value.